success

I’ve heard two things this week that stuck with me. A friend who reminded me that I have so much more energy in person than I do in the content I’ve been creating. A mentor said… Read More »Feel Free to Skim This Article

If you want build brand love, you need to take action every day to provide value to your customers. And these days, that goes beyond just delivering what was ordered. What you do matters much… Read More »Brand Love: Build a Connection With Your Customer

Brand Image tends to be the step that is most neglected by smaller companies. With little time to spare, a business may spend a lot of time focusing on the physical look of their storefront,… Read More »Brand Image: Share Your Story With Your Community

In the eyes of a customer, a brand is defined by their identity, your image of them, and your connection built over time. I like to call it your truth, your image, and your brand… Read More »Brand Truth: Unearth What Makes Your Business Special

Everyone wants to build a “brand” but what does that really mean? Everyone seems to have a different definition. We all agree it’s important but there are a lot of different roads a business can… Read More »A Simpler Approach to Building a Brand That Matters

Hopefully you found this article because you already know that your business would benefit from having a small business page on Facebook. If you need some validation, how about this: 68% of Americans use Facebook — the… Read More »Bulding a Small Business Page on Facebook

If you are an entrepreneur starting a business for the first time, you can ignore this post. Don’t worry about your website, worry about getting clients and building a business based on your personal reputation.… Read More »How Long Can You Afford to Wait on Your Website